With the development of the large consumer market, the demand for food and beverage packaging continues to grow. Especially the rapid increase of functional drinks and canned food will provide more opportunities for metal packaging cans. Especially in the summer, the TV supermarket is full of hot Canadian tea, red bull, Coca-Cola advertising, the most beautiful metal outer packaging, as well as the summer food consumption marketing war is well known. After the summer, the upcoming Mid Autumn Festival, tea and moon cake consumption will usher in a wave of metal packaging performance. Coincidentally, some of the main businesses in the capital market are metal packaging businesses, and stocks in recent years are particularly good. In the latest capital market investment proposal of CICC, it is directly mentioned in the paper package, metal packaging, plastic packaging and glass packaging, from the analysis of market space, competition pattern, development trend and international experience. The paper package and metal packaging are in the rapid growth stage of the long boom cycle, and the Chinese packaging giant will be born from these 2 fields. Information shows that the world's metal packaging consumption per capita is 13.6 dollars, and China's per capita consumption is only 5 dollars. At present, the metal packaging in China is still in the primary stage, and there is a big gap from the mature market in Europe and America. In the near future, the world class metal packaging enterprises will be born in China. The continuous development of the food and beverage industry in the downstream market The downstream of the metal packaging industry is mainly the consumer goods industry, such as food, beverage and so on. The consumption of this part is very stable, and the fluctuation is small. Especially in recent years, China's food and beverage industry has made considerable progress. According to the statistics of National Bureau of statistics, from 2001 to 2013, the output of China's beverage industry and food canning industry increased by two times. Among them, the total output of China's beverage industry increased from 14 million 908 thousand and 300 tons in 2000 to 149 million 268 thousand and 200 tons in 2013, with an average annual compound growth rate of 19.39%. The output of canned food industry in 2012 is about 10 million 430 thousand and 100 tons, and the compound annual growth rate of 2001-2012 years is 12.33%. Besides, with the promotion of China's beer industry integration, the market concentration of beer industry has been further improved. Although the traditional beer corresponding to the glass packaging, but with the strict requirements of the brand beer Tycoon for the safety of food products, and the brand beer enterprises generally adopt the production mode of centralized production of national distribution, the higher requirements for the safety distribution of the products are put forward. Metal cans are easy to transport and use in one time. With the continuous improvement of the rate of beer cans, the demand for metal packaging will be further increased by the beer industry. Of course, not only the domestic market, but also in the international market, the demand for metal packaging in emerging countries is also very strong. For example, An Xu, chairman of the listed company, said that last year, the company's products had been exported to Southeast Asia, the Middle East, South Korea, central and South America and northeast Europe. These emerging markets are in great demand for development. Low concentration of industry concentration According to the current industrial structure, the metal packaging industry has now formed a complete metal packaging industrial system including iron, pot making, lid making, barrel making and other products. China has developed into the second largest metal packaging manufacturer in the world, and a large number of large metal packaging industry groups are emerging. In 2005, the sales revenue of China's metal packaging industry was 32 billion. But the latest CICC data show that the output of metal packaging has reached 128 billion yuan in 2013. But from the perspective of the whole industry, the number of small and medium-sized packaging enterprises is quite numerous, and there is the current situation of redundant construction and overcapacity of low-end products. At present, there are more than 1700 enterprises in China, while the former five share less than 20%. It shows that future giants have broad industry integration space. CICC believes that "dispersed competition pattern and huge market space" provide historical opportunities for leading enterprises to make bigger and stronger through mergers and acquisitions. Especially in recent years, the concentrating degree of metal packaging industry is increasing obviously, and the industry integration bonus is huge. Packaging enterprises with the advantages of customer resources, technology and capital will become the industry integrator and the main beneficiary. Metal packaging industry is a capital intensive industry, only with strong capital strength enterprises can achieve scale expansion and equipment upgrading, and then form a scale advantage and cost advantage. At the same time, the technical level is the basis for the survival and development of the metal packaging enterprises. Only when the technical level reaches a certain height can the maximum cost be saved on the premise of satisfying the customer's quality demand. It can accomplish this mission. It is an industry enterprise with capital strength. The industry will have huge space for development in the next 3-5 years. The continuous growth of food and fast consumer goods, especially the high speed growth of beverage as consumer goods, the higher rate of beer canning rate, the strong demand for two cans in the rural market, the gradual improvement of the mechanical equipment, management and production capacity of metal packaging, therefore, the packaging industry of our country will have a great effect. Look at the support space of the policy, the "12th Five-Year" plan of China's packaging industry pointed out that in 12th Five-Year, the packaging industry should focus on promoting green development, cultivating green economy, and developing green packaging and green industry as an important measure to promote the adjustment of economic structure. Mainly because the metal packaging is easy to be recycled and easy to degrade, compared with paper packaging and plastic packaging, the metal packaging is more environmentally friendly and energy-saving, complying with the extensive growth mode of "high investment, high energy consumption and high pollution" in the way of economic growth in China. |
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